Launching the ARC collection

We are thrilled to unveil the ARC collection, a stunning series of round wool rugs envisioned by the talented designer Laura Seppänen.

The ARC collection effortlessly blends playful graphic shapes, varying pile heights, and captivating color contrasts. Despite its whimsical nature, the round shape imbues the rugs with a sense of stability and grounding. The circle remains a constant presence, evoking movement and dynamism within its confines.

Laura Seppänen shares her inspiration, stating, “When introducing new creations to the world, they should fill a void. I wanted to design a collection that would satisfy the demand for large, round rugs—an area that has been lacking in options.”

Later this summer, Laura’s collection will also be showcased at the Housing Fair in Loviisa (site number 20, Villa Havu).

The ARC collection boasts a diverse range, offering four vibrant colors and four sizes to choose from (D120, D160, D200, and D250). Each rug is meticulously hand-knotted in India, using only the finest New Zealand wool. In tandem with the ARC collection’s debut, we are also excited to announce the opening of our inaugural store, located at Fredrikinkatu 22, Helsinki.

We cordially invite you to join us for this momentous double launch on Wednesday June 14th! The event will commence at 2pm and extend until 6pm, providing ample opportunity to immerse yourself in the world of ARC. Laura Seppänen herself will be in attendance, adding an extra layer of excitement to the occasion.

To ensure that we create the most remarkable experience for our guests, we kindly request that you sign up using the form provided below. Your participation will contribute to the seamless planning and execution of this exceptional event.

What? Launch of the ARC collection
Where? Fredrikinkatu 22 Helsinki
When? Wednesday June 14th 14-18
Our team, Laura and selected guests

Event sign up